{"id":11977,"date":"2026-10-29T09:38:07","date_gmt":"2026-10-29T08:38:07","guid":{"rendered":"https:\/\/bernard.digital\/?page_id=11977"},"modified":"2026-11-06T09:45:47","modified_gmt":"2026-11-06T08:45:47","slug":"content-strategy","status":"publish","type":"page","link":"https:\/\/bernard.digital\/en\/services\/content-strategy\/","title":{"rendered":"Content Strategy"},"content":{"rendered":"[vc_section type=”full_width_background” text_color=”dark” top_padding=”10%” constrain_group_1=”yes” bottom_padding=”6%” row_border_radius=”none” row_border_radius_applies=”bg” content_layout=”default” advanced_gradient_display_type=”linear” top_padding_tablet=”12%” top_padding_phone=”50px”][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_tablet=”15%” constrain_group_4=”yes” right_padding_tablet=”15%” left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” id=”overview” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”60px” bottom_padding_tablet=”40px” bottom_padding_phone=”30px”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”30px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][split_line_heading line_reveal_by_space_text_effect=”fade-bottom” font_style=”h1″ stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”Content-Strategie: Content that ranks and gets cited.” text_direction=”default” max_width=”750px”][\/split_line_heading][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”row” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default” delay=”200″ flex_layout_phone=”row”][nectar_cta btn_style=”text-reveal” heading_tag=”span” button_color=”custom” button_color_custom=”#FFFF00″ text_color=”#000000″ button_border_thickness=”0px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” constrain_group_3=”yes” constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”Book an intro call” padding_top=”0.5em” padding_bottom=”0.5em” padding_left=”1.4em” padding_right=”1.4em” url=”https:\/\/cal.com\/bernard-zitzer-ft5skq\/seogeo-30min”][nectar_cta btn_style=”text-reveal” heading_tag=”span” button_color=”white” text_color=”#000000″ button_border_thickness=”0px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” constrain_group_3=”yes” constrain_group_4=”yes” display=”block” display_tablet=”inherit” display_phone=”none” icon_family=”none” link_text=”How a piece of content is made” padding_top=”0.5em” padding_bottom=”0.5em” padding_left=”1.4em” padding_right=”1.4em” url=”#ablauf”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” gradient_type=”default” delay=”325″ flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false”][nectar_circle_images images=”8552,8401,8555,8558,10213″ sizing=”44px” positioning=”overlapping” stacking_order=”ltr” border_color=”#F4F2EF” alignment_desktop=”left” alignment_tablet=”inherit” alignment_phone=”inherit” animation=”none” image_size=”nectar_small_square” image_loading=”skip-lazy-load”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”-20px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”row” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default” delay=”450″][nectar_responsive_text inherited_font_style=”default” font_size_desktop=”14px” font_line_height=”1″ text_direction=”default”]Placetel, Nextbike, Laudo & co. trust me[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”60px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#161514″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#F9F4E9″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#161514″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-4 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Content is the atomic particle of communication. I plan content that excites, ranks and converts.<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_badge display_tag=”body” font_size_min=”15px” badge_style=”default” bg_color_type=”custom” text_color=”#F4F2EF” padding=”small” border=”true” border_color=”#F4F2EF75″ border_radius=”4px” display=”block” text=”Content strategy” font_size_desktop=”1vw” font_line_height=”1″][nectar_badge display_tag=”body” font_size_min=”15px” badge_style=”default” bg_color_type=”custom” bg_color_custom=”#FFFFFF1A” text_color=”#F9F4E9″ backdrop_filter=”blur” backdrop_filter_blur=”16″ padding=”small” border_radius=”4px” display=”block” text=”Briefings” font_size_desktop=”1vw” font_line_height=”1″][nectar_badge display_tag=”body” font_size_min=”15px” badge_style=”default” bg_color_type=”custom” bg_color_custom=”#FFFFFF1A” text_color=”#F9F4E9″ backdrop_filter=”blur” backdrop_filter_blur=”16″ padding=”small” border_radius=”4px” display=”block” text=”Hub & Spoke” font_size_desktop=”1vw” font_line_height=”1″][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column flex_gap_desktop=”0″ desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” advanced_gradient=”linear-gradient(200deg, rgb(255,255,0) 4%, rgb(225,222,216) 68%)” advanced_gradient_angle=”200″ width=”1\/3″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”advanced” flex_layout_desktop=”column” flex_justify_content_desktop=”flex-end” flex_align_items_desktop=”stretch” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ advanced_gradient_display_type=”linear” offset=”vc_col-md-4 vc_col-xs-6″][image_with_animation image_url=”10678″ image_size=”full” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”10px” box_shadow=”none” image_loading=”skip-lazy-load” custom_sizes_attr=”(max-width: 1000px) 40vw, 33.33vw”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default” delay=”450″ offset=”vc_col-md-4 vc_col-xs-6″][image_with_animation image_url=”10677″ image_size=”medium_featured” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”15px” box_shadow=”none” image_loading=”skip-lazy-load” fit_to_container=”1″ image_object_position=”center center” custom_sizes_attr=”(max-width: 1000px) 40vw, 33.33vw”][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” class=”bz-lrow-row”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” bottom_padding=”4%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”static” max_width_alignment_desktop=”default” max_width_alignment_tablet=”inherit” max_width_alignment_phone=”inherit” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default” content_layout=”default” delay=”0″][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][\/vc_section][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”problem”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]Most content fizzles out.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]Far too many companies publish articles and videos without a plan, which cost a lot of money and that nobody finds later. Usually one of three things is missing.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”0″][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”static” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default” content_layout=”default”][vc_raw_html]%3Cstyle%3E.bz-vz%7Bdisplay%3Agrid%3Bgrid-template-columns%3Aminmax(0%2C6fr)%20minmax(0%2C5fr)%3Bgap%3A10px%3Bpadding%3A0%205px%3Btext-align%3Aleft%3Bcolor%3A%23161514%7D.bz-vz__pn%7Bbackground%3A%23fff%3Bborder-radius%3A15px%3Bpadding%3A30px%2034px%2032px%3Bdisplay%3Aflex%3Bflex-direction%3Acolumn%3Bmin-width%3A0%7D.bz-vz__pn--dk%7Bbackground%3A%23161514%3Bcolor%3A%23f4f2ef%7D.bz-vz__label%7Bfont-size%3A13px!important%3Bline-height%3A1.4!important%3Bletter-spacing%3A.08em%3Btext-transform%3Auppercase%3Bcolor%3Argba(22%2C21%2C20%2C.6)%3Bmargin%3A0%200%2022px!important%3Bpadding%3A0!important%7D.bz-vz__pn--dk%20.bz-vz__label%7Bcolor%3Argba(244%2C242%2C239%2C.66)%7D.bz-vz__big%7Bfont-size%3Aclamp(40px%2C4.6vw%2C76px)!important%3Bline-height%3A1.02!important%3Bfont-weight%3A600%3Bletter-spacing%3A-.02em%3Bcolor%3A%23f4f2ef%3Bmargin%3Aauto%200%2014px!important%3Bpadding%3A40px%200%200!important%7D.bz-vz__big.is-pop%2C.bz-vz__q.is-pop%7Banimation%3Abzvz-pop%20.45s%20cubic-bezier(.25%2C1%2C.5%2C1)%7D.bz-vz__cap%7Bfont-size%3A17px!important%3Bline-height%3A1.45!important%3Bcolor%3Argba(244%2C242%2C239%2C.9)%3Bmargin%3A0!important%3Bpadding%3A0!important%3Bmin-height%3A2.9em%7D.bz-vz__cap%20mark%7Bbackground%3A%23ffff00%3Bcolor%3A%23161514%3Bborder-radius%3A3px%3Bpadding%3A1px%205px%7D.bz-vz__note%7Bfont-size%3A13px!important%3Bline-height%3A1.4!important%3Bcolor%3Argba(22%2C21%2C20%2C.55)%3Bmargin%3A20px%200%200!important%3Bpadding%3A0!important%7D.bz-vz__re%7Balign-self%3Aflex-start%3Bdisplay%3Ainline-flex%3Balign-items%3Acenter%3Bgap%3A8px%3Bbackground%3Atransparent%3Bcolor%3A%23f4f2ef%3Bborder%3A1px%20solid%20rgba(244%2C242%2C239%2C.35)%3Bborder-radius%3A4px%3Bfont%3Ainherit%3Bfont-size%3A13px%3Bfont-weight%3A600%3Bline-height%3A1%3Bpadding%3A9px%2012px%3Bmargin-top%3A20px%3Bcursor%3Apointer%3Btransition%3Aborder-color%20.2s%20ease%2Ctransform%20.2s%20ease%7D.bz-vz__re%20svg%7Bwidth%3A14px%3Bheight%3A14px%3Btransition%3Atransform%20.5s%20cubic-bezier(.25%2C1%2C.5%2C1)%7D.bz-vz__re%3Ahover%7Bborder-color%3A%23f4f2ef%7D.bz-vz__re%3Ahover%20svg%7Btransform%3Arotate(180deg)%7D.bz-vz__re%3Aactive%7Btransform%3Ascale(.96)%7D.bz-vz__re%3Afocus-visible%7Boutline%3A2px%20solid%20%23f4f2ef%3Boutline-offset%3A2px%7D%40keyframes%20bzvz-pop%7Bfrom%7Bopacity%3A.2%3Btransform%3AtranslateY(10px)%7D%7D%40media(max-width%3A999px)%7B.bz-vz%7Bgrid-template-columns%3Aminmax(0%2C1fr)%7D.bz-vz__pn%7Bpadding%3A22px%2018px%2024px%7D.bz-vz__big%7Bpadding-top%3A8px!important%7D%7D.bz-hb%7Bdisplay%3Ablock%3Bwidth%3A100%25%3Bheight%3Aauto%3Bmargin%3Aauto%200%3Boverflow%3Avisible%7D.bz-hb%20rect%7Bfill%3A%23d3cfc9%3Bstroke%3A%23fff%3Bstroke-width%3A2%3Btransition%3Atransform%20.9s%20cubic-bezier(.25%2C1%2C.5%2C1)%2Cfill%20.4s%20ease%7D.bz-hb%20rect.is-hub%7Bfill%3A%23ffff00%7D.bz-hb%20line%7Bstroke%3A%23161514%3Bstroke-width%3A1.8%3Bstroke-dasharray%3A.1%206%3Bstroke-linecap%3Around%3Btransition%3Aopacity%20.6s%20ease%20.5s%7D%3C%2Fstyle%3E%3Cdiv%20class%3D%22bz-vz%20bz-vz--hub%22%3E%3Cdiv%20class%3D%22bz-vz__pn%22%3E%3Cp%20class%3D%22bz-vz__label%22%3ESchematic%20example%3C%2Fp%3E%3Csvg%20class%3D'bz-hb'%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%20600%20250'%20role%3D'img'%20aria-label%3D'18%20scattered%20articles%20arrange%20into%20three%20hubs%20with%20five%20subpages%20each'%3E%3Cline%20x1%3D'110'%20y1%3D'125'%20x2%3D'110.0'%20y2%3D'49.0'%20%2F%3E%3Cline%20x1%3D'110'%20y1%3D'125'%20x2%3D'182.3'%20y2%3D'101.5'%20%2F%3E%3Cline%20x1%3D'110'%20y1%3D'125'%20x2%3D'154.7'%20y2%3D'186.5'%20%2F%3E%3Cline%20x1%3D'110'%20y1%3D'125'%20x2%3D'65.3'%20y2%3D'186.5'%20%2F%3E%3Cline%20x1%3D'110'%20y1%3D'125'%20x2%3D'37.7'%20y2%3D'101.5'%20%2F%3E%3Cline%20x1%3D'300'%20y1%3D'125'%20x2%3D'300.0'%20y2%3D'49.0'%20%2F%3E%3Cline%20x1%3D'300'%20y1%3D'125'%20x2%3D'372.3'%20y2%3D'101.5'%20%2F%3E%3Cline%20x1%3D'300'%20y1%3D'125'%20x2%3D'344.7'%20y2%3D'186.5'%20%2F%3E%3Cline%20x1%3D'300'%20y1%3D'125'%20x2%3D'255.3'%20y2%3D'186.5'%20%2F%3E%3Cline%20x1%3D'300'%20y1%3D'125'%20x2%3D'227.7'%20y2%3D'101.5'%20%2F%3E%3Cline%20x1%3D'490'%20y1%3D'125'%20x2%3D'490.0'%20y2%3D'49.0'%20%2F%3E%3Cline%20x1%3D'490'%20y1%3D'125'%20x2%3D'562.3'%20y2%3D'101.5'%20%2F%3E%3Cline%20x1%3D'490'%20y1%3D'125'%20x2%3D'534.7'%20y2%3D'186.5'%20%2F%3E%3Cline%20x1%3D'490'%20y1%3D'125'%20x2%3D'445.3'%20y2%3D'186.5'%20%2F%3E%3Cline%20x1%3D'490'%20y1%3D'125'%20x2%3D'417.7'%20y2%3D'101.5'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20class%3D'is-hub'%20style%3D'transform%3Atranslate(110.0px%2C125.0px)%20scale(1.5)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(110.0px%2C49.0px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(182.3px%2C101.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(154.7px%2C186.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(65.3px%2C186.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(37.7px%2C101.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20class%3D'is-hub'%20style%3D'transform%3Atranslate(300.0px%2C125.0px)%20scale(1.5)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(300.0px%2C49.0px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(372.3px%2C101.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(344.7px%2C186.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(255.3px%2C186.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(227.7px%2C101.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20class%3D'is-hub'%20style%3D'transform%3Atranslate(490.0px%2C125.0px)%20scale(1.5)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(490.0px%2C49.0px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(562.3px%2C101.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(534.7px%2C186.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(445.3px%2C186.5px)%20scale(1)'%20%2F%3E%3Crect%20x%3D'-14'%20y%3D'-10'%20width%3D'28'%20height%3D'20'%20rx%3D'3'%20style%3D'transform%3Atranslate(417.7px%2C101.5px)%20scale(1)'%20%2F%3E%3C%2Fsvg%3E%3C%2Fdiv%3E%3Cdiv%20class%3D%22bz-vz__pn%20bz-vz__pn--dk%22%3E%3Cp%20class%3D%22bz-vz__label%22%3EYour%20content%3C%2Fp%3E%3Cp%20class%3D%22bz-vz__big%22%3E3%20Hubs%3C%2Fp%3E%3Cp%20class%3D%22bz-vz__cap%22%20aria-live%3D%22polite%22%3EEvery%20page%20has%20a%20role%20and%20supports%20the%20others.%3C%2Fp%3E%3C%2Fdiv%3E%3C%2Fdiv%3E%3Cscript%20id%3D%22bz-vz-hub-js%22%3E(function()%7Bvar%20r%3Ddocument.querySelector('.bz-vz--hub')%3Bif(!r%7C%7Cr.getAttribute('data-bz-init'))return%3Br.setAttribute('data-bz-init'%2C'1')%3Bvar%20T%3D%5B%5D%2Cbig%3Dr.querySelector('.bz-vz__big')%2Ccap%3Dr.querySelector('.bz-vz__cap')%2Cdk%3Dr.querySelector('.bz-vz__pn--dk')%3Bfunction%20q(s)%7Breturn%20%5B%5D.slice.call(r.querySelectorAll(s))%7Dfunction%20at(ms%2Cf)%7BT.push(setTimeout(f%2Cms))%7Dfunction%20clr()%7BT.forEach(clearTimeout)%3BT%3D%5B%5D%7Dfunction%20pop(e)%7Be.classList.remove('is-pop')%3Bvoid%20e.offsetWidth%3Be.classList.add('is-pop')%7Dvar%20it%3Dq('.bz-hb%20rect')%2Cln%3Dq('.bz-hb%20line')%3Bit.forEach(function(e%2Ci)%7Be._b%3De.style.transform%3Be._h%3De.classList.contains('is-hub')%3Be._a%3D'translate('%2B(30%2B(i*97)%25540)%2B'px%2C'%2B(28%2B(i*53)%25194)%2B'px)%20rotate('%2B((i*37)%2550-25)%2B'deg)'%7D)%3Bfunction%20set(b)%7Bit.forEach(function(e)%7Be.style.transform%3Db%3Fe._b%3Ae._a%3Be.classList.toggle('is-hub'%2Cb%26%26e._h)%7D)%3Bln.forEach(function(l)%7Bl.style.opacity%3Db%3F1%3A0%7D)%3Bbig.textContent%3Db%3F'3%20Hubs'%3A'18%20Artikel'%3Bcap.textContent%3Db%3F'Every%20page%20has%20a%20role%20and%20supports%20the%20others.'%3A'Einzelartikel%20ohne%20Plan%3A%20jeder%20k%C3%A4mpft%20f%C3%BCr%20sich.'%3Bpop(big)%7Dfunction%20first()%7Bset(false)%7Dfunction%20play()%7Bclr()%3Bset(false)%3Bat(1900%2Cfunction()%7Bset(true)%7D)%7Dvar%20b%3Ddocument.createElement('button')%3Bb.type%3D'button'%3Bb.className%3D'bz-vz__re'%3Bb.innerHTML%3D%22%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%2024%2024'%20fill%3D'none'%20stroke%3D'currentColor'%20stroke-width%3D'2.4'%20stroke-linecap%3D'round'%20stroke-linejoin%3D'round'%20aria-hidden%3D'true'%3E%3Cpath%20d%3D'M21%2012a9%209%200%201%201-2.64-6.36'%2F%3E%3Cpath%20d%3D'M21%203v6h-6'%2F%3E%3C%2Fsvg%3E%22%3Bb.appendChild(document.createTextNode('Nochmal%20abspielen'))%3Bdk.appendChild(b)%3Bb.addEventListener('click'%2Cplay)%3Bif(!('IntersectionObserver'%20in%20window)%7C%7C(window.matchMedia%26%26window.matchMedia('(prefers-reduced-motion%3A%20reduce)').matches))return%3Bfirst()%3Bvar%20io%3Dnew%20IntersectionObserver(function(en)%7Ben.forEach(function(x)%7Bif(x.isIntersecting)%7Bio.disconnect()%3Bplay()%7D%7D)%7D%2C%7Bthreshold%3A.35%7D)%3Bio.observe(r)%7D)()%3B%3C%2Fscript%3E[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”4%”][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#161514″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#F9F4E9″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#161514″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-4 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-search bz-ic–inv”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

The demand<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]Topics come from gut feeling instead of what your audience actually searches for and asks: on Google and in ChatGPT.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFFFF” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-4 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-target”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

The role<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]Every page needs a job: to sell, to explain or to prove. Content without a role competes with itself instead of the competition.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFF00″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFF00″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-4 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-gem bz-ic–dark”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

The substance<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]What anyone could write, nobody cites. Your own experience, your own data and a point of view make the difference.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”leistung”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]What you get.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]A strategy your team or my agents can work with right away.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”0″][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFFFF” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-telescope”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Topic and keyword universe<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]All relevant topics of your category, bundled into clusters, with search intent and priority. You see what comes first and what can wait.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFFFF” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-network”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Content hub instead of single articles<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]One central page per topic and in-depth subpages that link to each other. That builds authority for the whole topic, not just one keyword.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”4%”][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFF00″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFF00″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-file-check bz-ic–dark”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Complete briefs<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]Keyword, search intent, snippet, outline and the facts that must be included. Whoever writes no longer decides, but implements.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#161514″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#F9F4E9″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#161514″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-calendar-days bz-ic–inv”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Brand voice and editorial plan<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]A profile for voice and tone so every text sounds like you. Plus a plan for what appears when and who owns it.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”fish”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]Every piece of content gets a job.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]Before anything is written, I assign every planned piece to one of four types. That creates a mix instead of a hundred similar blog posts.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”4%”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”static” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default” content_layout=”default”][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”ablauf”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]How a piece of content is made.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]AI makes good work faster, but not good on its own. That is why it is clearly defined who does what.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”4%”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”static” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default” content_layout=”default”][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”ergebnisse”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]Content that ranks.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]For some clients 95% of planned content reaches Google\u2019s top 10. Two examples show what that becomes over the years.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” bottom_padding=”30px” top_padding_tablet=”10%” bottom_padding_tablet=”30px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column top_padding_desktop=”30px” constrain_group_100=”yes” bottom_padding_desktop=”30px” left_padding_desktop=”30px” constrain_group_101=”yes” right_padding_desktop=”30px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image_type=”default” background_image_position=”center center” background_image_stacking=”default” enable_bg_scale=”true” background_image_loading=”default” column_backdrop_filter=”none” font_color=”#FFFFFF” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” advanced_gradient_radial_position=”top left” width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”minimum” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”advanced” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”stretch” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” advanced_gradient_display_type=”radial” el_class=”bz-qcol”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”10%” constrain_group_1=”yes” bottom_padding=”10%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_tablet=”5%” constrain_group_3=”yes” bottom_padding_tablet=”5%” left_padding_tablet=”5%” constrain_group_4=”yes” right_padding_tablet=”5%” top_padding_phone=”0″ constrain_group_5=”yes” bottom_padding_phone=”0″ left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” height_desktop=”100%” min_height_tablet=”425px” min_height_phone=”400px” el_class=”bz-qwrap”][vc_column_inner top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#EBE9E5″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” min_height_desktop=”100%” el_class=”bz-qcard”][nectar_responsive_text inherited_font_style=”h3″ font_line_height=”1.4″ text_color=”#161514″]\u201cWith Bernard we got to the top, and with him we will stay at the top.\u201d[\/nectar_responsive_text][nectar_responsive_text text_color=”#161514A6″ font_size_desktop=”16px” font_size_tablet=”14px”]Michael Raussen, Head of Marketing, Placetel[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/4″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”stretch” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1753750120307{border-radius: 15px !important;}” height_desktop=”100%”][vc_column_inner top_padding_desktop=”30px” constrain_group_100=”yes” bottom_padding_desktop=”30px” left_padding_desktop=”30px” constrain_group_101=”yes” right_padding_desktop=”30px” flex_gap_desktop=”20px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” height_desktop=”100%” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” min_height_desktop=”300px” min_height_phone=”200px”][nectar_responsive_text inherited_font_style=”default” font_line_height=”1.3″ text_direction=”default”]\n

Placetel<\/h2>\n[\/nectar_responsive_text][divider line_type=”No Line” custom_height=”100%”][vc_column_text css=”” text_direction=”default”]Germany\u2019s leading cloud phone system. Position 1 for \u201cCloud Telefonanlage\u201d.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1753757426250{background-color: #FFFFFF !important;border-radius: 15px !important;}” height_desktop=”100%”][vc_column_inner top_padding_desktop=”30px” constrain_group_100=”yes” bottom_padding_desktop=”30px” left_padding_desktop=”30px” constrain_group_101=”yes” right_padding_desktop=”30px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” height_desktop=”100%” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” min_height_desktop=”300px” min_height_phone=”200px”][milestone heading_inherit=”h2″ symbol_position=”after” subject_padding=”0″ color=”Default” effect=”none” symbol_alignment=”Default” milestone_alignment=”default” number=”12″ symbol=”x” number_font_size=”6vw” symbol_font_size=”24px”][vc_raw_html]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[\/vc_raw_html][vc_column_text css=”” text_direction=”default”]more organic clicks for Placetel: from 11,000 to 135,000 per month[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/4″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”flex-start” flex_align_items_desktop=”stretch” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1753750120307{border-radius: 15px !important;}” height_desktop=”100%”][vc_column_inner top_padding_desktop=”30px” constrain_group_100=”yes” bottom_padding_desktop=”30px” left_padding_desktop=”30px” constrain_group_101=”yes” right_padding_desktop=”30px” flex_gap_desktop=”20px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” height_desktop=”100%” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” min_height_desktop=”300px” min_height_phone=”200px”][nectar_responsive_text inherited_font_style=”default” font_line_height=”1.3″ text_direction=”default”]\n

Nextbike<\/h2>\n[\/nectar_responsive_text][divider line_type=”No Line” custom_height=”100%”][vc_column_text css=”” text_direction=”default”]Europe\u2019s largest bike-sharing system. Position 1 for \u201cFahrradverleih Berlin\u201d.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1753757418353{background-color: #FFFFFF !important;border-radius: 15px !important;}” height_desktop=”100%”][vc_column_inner top_padding_desktop=”30px” constrain_group_100=”yes” bottom_padding_desktop=”30px” left_padding_desktop=”30px” constrain_group_101=”yes” right_padding_desktop=”30px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” height_desktop=”100%” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” min_height_desktop=”250px” min_height_phone=”200px”][milestone heading_inherit=”h2″ symbol_position=”after” subject_padding=”0″ color=”Default” effect=”none” symbol_alignment=”Default” milestone_alignment=”default” number=”6″ symbol=”x” number_font_size=”6vw” symbol_font_size=”24px”][vc_raw_html]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[\/vc_raw_html][vc_column_text css=”” text_direction=”default”]more organic clicks for Nextbike: from 8,000 to 50,000 per month[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_tablet=”15%” constrain_group_4=”yes” right_padding_tablet=”15%” left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”0″ bottom_padding=”6%”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”30px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”row” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default” delay=”200″ flex_layout_phone=”row”][nectar_cta btn_style=”text-reveal” heading_tag=”span” button_color=”custom” button_color_custom=”#161514″ text_color=”#F6F4F0″ button_border_thickness=”0px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” constrain_group_3=”yes” constrain_group_4=”yes” icon_gap=”20″ display=”inline” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”See all clients” padding_top=”0.5em” padding_bottom=”0.5em” padding_left=”1.4em” padding_right=”1.4em” margin_top=”10px” url=”\/en\/clients\/”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”modelle”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]Two ways: Done with You or Done for You.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]The strategy always comes from me. The difference is who writes.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”4%”][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFFFF” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-card-icon–with”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Done with You<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]I deliver strategy, topic plan and briefs. Your team or your writers write, I review and give feedback in two fixed sessions per month.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFF00″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFF00″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-card-icon–for bz-ic–dark”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Done for You<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]My AI agents research and write the first version from my briefs. I edit and add, you approve. Nothing goes live that no human has read.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” top_padding=”8%” bottom_padding=”3%” id=”pakete”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”center” flex_align_items_desktop=”center” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default”][nectar_responsive_text inherited_font_style=”h1″ text_direction=”default” max_width=”700px”]Packages and prices.[\/nectar_responsive_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text inherited_font_style=”default” text_direction=”default” max_width=”525px”]Fixed prices instead of hours: you know the cost upfront.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”4%”][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#FFFFFF” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#161514″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#FFFFFF” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-file-text”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Content strategy<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]Topic universe, hub structure, editorial plan and three complete briefs. Each further brief: \u20ac300.<\/p>\n

One-off, from \u20ac4,000<\/strong>[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column top_padding_desktop=”40px” constrain_group_100=”yes” bottom_padding_desktop=”40px” left_padding_desktop=”40px” constrain_group_101=”yes” right_padding_desktop=”40px” top_padding_tablet=”20px” constrain_group_102=”yes” bottom_padding_tablet=”20px” left_padding_tablet=”20px” constrain_group_103=”yes” right_padding_tablet=”20px” top_padding_phone=”30px” bottom_padding_phone=”30px” left_padding_phone=”30px” right_padding_phone=”30px” bottom_margin_phone=”10px” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#161514″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#F9F4E9″ column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” color_overlay=”#161514″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”small_desktop” animation_type=”default” enable_animation=”true” animation=”slight-fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”flexbox” gradient_type=”default” flex_layout_desktop=”column” flex_justify_content_desktop=”space-between” flex_align_items_desktop=”flex-start” flex_align_items_phone=”” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” delay=”450″ offset=”vc_col-md-6 vc_col-xs-12″][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” el_class=”bz-ic bz-ci-repeat bz-ic–inv”][nectar_responsive_text inherited_font_style=”default” font_size_max=”32px” text_direction=”default” font_size_tablet=”17px” font_size_desktop=”2vw” font_line_height=”1.4″]\n

Ongoing support<\/h2>\n[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][divider line_type=”No Line” custom_height=”25px”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”default” gradient_type=”default”][nectar_responsive_text font_size_desktop=”17px” font_size_tablet=”16px” font_size_phone=”16px” font_line_height=”1.5″]Done with You with two sessions per month. Done for You, including writing, from \u20ac3,000 per month.<\/p>\n

From \u20ac1,600 per month<\/strong>[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”10px” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”10px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” bottom_padding=”5%”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”center” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”static” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default” content_layout=”default”][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”custom” column_margin_custom=”15vw” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” top_padding_tablet=”10%” constrain_group_3=”yes” bottom_padding_tablet=”10%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=”” id=”faq”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_layout_tablet=”row” flex_justify_content_tablet=”space-between” flex_align_items_tablet=”flex-end” flex_gap_desktop=”10px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” content_layout=”flexbox” flex_layout_desktop=”column” flex_justify_content_desktop=”flex-start” flex_align_items_desktop=”flex-start” flex_align_items_phone=”flex-start” flex_wrap_desktop=”nowrap” flex_reverse_desktop=”false” gradient_type=”default” flex_layout_phone=”column” flex_justify_content_phone=”flex-start”][nectar_responsive_text inherited_font_style=”default” text_direction=”default”]\n

Frequently asked questions about content strategy<\/h2>\n[\/nectar_responsive_text][nectar_cta btn_style=”text-reveal” heading_tag=”span” button_color=”custom” button_color_custom=”#161514″ text_color=”#F6F4F0″ button_border_thickness=”0px” link_type=”regular” alignment=”left” alignment_tablet=”default” alignment_phone=”default” constrain_group_3=”yes” constrain_group_4=”yes” icon_gap=”20″ display=”inline” display_tablet=”inherit” display_phone=”inherit” icon_family=”none” link_text=”Book an intro call” padding_top=”0.5em” padding_bottom=”0.5em” padding_left=”1.4em” padding_right=”1.4em” margin_top=”10px” url=”https:\/\/cal.com\/bernard-zitzer-ft5skq\/seogeo-30min”][\/vc_column][vc_column top_padding_desktop=”10px” constrain_group_100=”yes” bottom_padding_desktop=”10px” left_padding_desktop=”10px” constrain_group_101=”yes” right_padding_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”#EBE9E5″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”15px” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”advanced” content_layout=”default” gradient_type=”default”][toggles style=”animated_circle” animated_circle_position=”right” animated_circle_size=”40″ animated_circle_bg_color=”#FFFFFF” animated_circle_gap=”10″ accordion=”true” accordion_starting_functionality=”default” border_radius=”15px”][toggle color=”Default” heading_tag=”h4″ heading_tag_functionality=”default” title=”Do you write the texts yourself?”][vc_column_text]With Done with You your team writes from my briefs. With Done for You the first version is created with my AI agents, I edit it and you approve.[\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h4″ heading_tag_functionality=”default” title=”Can AI-written texts rank at all?”][vc_column_text]With texts written only by AI, rarely. With texts that contain your own experience, your own data and a point of view, yes. AI speeds up research and drafting, the substance comes from people. One exception is programmatic SEO: when texts have little editorial and mainly descriptive purpose, for example stock prices, weather data or other datasets, automatically generated pages can rank very well.[\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h4″ heading_tag_functionality=”default” title=”What is a content brief?”][vc_column_text]A complete spec for one page: keyword, search intent, snippet, outline and the facts that must be included. With it, any good writer can write without follow-up questions.[\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h4″ heading_tag_functionality=”default” title=”How much content do I need?”][vc_column_text]That depends on your market and the competition. The strategy shows which topics come first and how many pages a topic really needs.[\/vc_column_text][\/toggle][toggle color=”Default” heading_tag=”h4″ heading_tag_functionality=”default” title=”What does a content strategy cost?”][vc_column_text]From \u20ac4,000 one-off, including three briefs. Ongoing support is available from \u20ac1,600 per month, Done for You from \u20ac3,000 per month.[\/vc_column_text][\/toggle][\/toggles][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”7%” bottom_padding=”8%” id=”termin” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”1″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default” top_padding_tablet=”70px” top_padding_phone=”56px”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” max_width_alignment_desktop=”default” max_width_alignment_tablet=”inherit” max_width_alignment_phone=”inherit” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

Intro call<\/p>\n[\/vc_column_text][split_line_heading line_reveal_by_space_text_effect=”default” font_style=”h2″ text_color=”#000000″ stagger_animation=”true” content_alignment=”center” mobile_content_alignment=”inherit” animation_type=”line-reveal-by-space” link_target=”_self” text_content=”In 30 minutes we find out whether your brand can become the market leader.” max_width=”860″][\/split_line_heading][vc_raw_html]JTNDZGl2JTIwaWQlM0QlMjJjYWwtaW5saW5lJTIyJTIwc3R5bGUlM0QlMjJ3aWR0aCUzQTEwMCUyNSUzQm1pbi1oZWlnaHQlM0E1ODBweCUzQm92ZXJmbG93JTNBYXV0byUzQm1hcmdpbi10b3AlM0E2NHB4JTIyJTNFJTNDJTJGZGl2JTNFJTBBJTNDbm9zY3JpcHQlM0UlM0NwJTIwc3R5bGUlM0QlMjJ0ZXh0LWFsaWduJTNBY2VudGVyJTIyJTNFJTNDYSUyMGhyZWYlM0QlMjJodHRwcyUzQSUyRiUyRmNhbC5jb20lMkZiZXJuYXJkLXppdHplci1mdDVza3ElMkZzZW9nZW8tMzBtaW4lMjIlM0VCb29rJTIwYSUyMHNsb3QlMjBkaXJlY3RseSUyMG9uJTIwQ2FsLmNvbSUzQyUyRmElM0UlM0MlMkZwJTNFJTNDJTJGbm9zY3JpcHQlM0U=[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” text_color=”dark” text_align=”left”][vc_column width=”1\/1″][vc_raw_html]%3Cstyle%3Ebody%2C%20.container-wrap%2C%20%23ajax-content-wrap%20%7B%20background-color%3A%20%23f4f2ef%20!important%3B%20%7D%20.bz-steps%20%7B%20overflow-x%3A%20clip%3B%20%7D%20%40media%20(max-width%3A%20690px)%20%7B%20%23overview%20h1%20%7B%20font-size%3A%2034px%20!important%3B%20line-height%3A%201.15%20!important%3B%20%7D%20%7D%3C%2Fstyle%3E%3Cstyle%3E.container-wrap%7Boverflow-x%3Aclip%7D%3C%2Fstyle%3E%3Cstyle%20id%3D%22bz-card-icons%22%3E.bz-card-icon%7Bdisplay%3Aflex%3Balign-items%3Acenter%3Bjustify-content%3Acenter%3Bwidth%3A52px%3Bheight%3A52px%3Bborder-radius%3A4px%3Bbackground%3A%23f4f2ef%3Bcolor%3A%23161514%3Bmargin%3A0%200%2022px!important%7D.bz-card-icon%3A%3Abefore%7Bcontent%3A%22%22%3Bdisplay%3Ablock%3Bwidth%3A26px%3Bheight%3A26px%3Bbackground%3A%23161514%3B-webkit-mask%3Avar(--bz-i)%20center%2Fcontain%20no-repeat%3Bmask%3Avar(--bz-i)%20center%2Fcontain%20no-repeat%7D.bz-card-icon--with%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D%2527http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg%2527%2520viewBox%253D%25270%25200%252024%252024%2527%2520fill%253D%2527none%2527%2520stroke%253D%2527black%2527%2520stroke-width%253D%25271.6%2527%2520stroke-linecap%253D%2527round%2527%2520stroke-linejoin%253D%2527round%2527%253E%253Ccircle%2520cx%253D%25279%2527%2520cy%253D%25278%2527%2520r%253D%25273.2%2527%252F%253E%253Cpath%2520d%253D%2527M3%252020c0-3.3%25202.7-6%25206-6s6%25202.7%25206%25206%2527%252F%253E%253Ccircle%2520cx%253D%252717.2%2527%2520cy%253D%25279%2527%2520r%253D%25272.5%2527%252F%253E%253Cpath%2520d%253D%2527M17%252014.2c2.3.4%25204%25202.5%25204%25205%2527%252F%253E%253C%252Fsvg%253E%22)%7D.bz-card-icon--for%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D%2527http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg%2527%2520viewBox%253D%25270%25200%252024%252024%2527%2520fill%253D%2527none%2527%2520stroke%253D%2527black%2527%2520stroke-width%253D%25271.6%2527%2520stroke-linecap%253D%2527round%2527%2520stroke-linejoin%253D%2527round%2527%253E%253Crect%2520x%253D%25274.5%2527%2520y%253D%25278%2527%2520width%253D%252715%2527%2520height%253D%252711%2527%2520rx%253D%25272%2527%252F%253E%253Cpath%2520d%253D%2527M12%25208V5%2527%252F%253E%253Ccircle%2520cx%253D%252712%2527%2520cy%253D%25274%2527%2520r%253D%25271%2527%252F%253E%253Cpath%2520d%253D%2527M9.5%252012.5v2M14.5%252012.5v2%2527%252F%253E%253Cpath%2520d%253D%2527M2%252012.5v3M22%252012.5v3%2527%252F%253E%253C%252Fsvg%253E%22)%7D.bz-card-icon--dark%7Bbackground%3A%23161514%7D.bz-card-icon--dark%3A%3Abefore%7Bbackground%3A%23ffff00%7Dp%3Ahas(%3E.bz-card-icon)%7Bpadding-bottom%3A0!important%3Bmargin-bottom%3A0!important%7D%3C%2Fstyle%3E%3Cstyle%20id%3D%22bz-ci%22%3E.bz-card-icon%7Bdisplay%3Aflex%3Balign-items%3Acenter%3Bjustify-content%3Acenter%3Bwidth%3A52px%3Bheight%3A52px%3Bborder-radius%3A4px%3Bbackground%3A%23f4f2ef%3Bcolor%3A%23161514%3Bmargin%3A0%200%2022px!important%7D.bz-card-icon%3A%3Abefore%7Bcontent%3A%22%22%3Bdisplay%3Ablock%3Bwidth%3A26px%3Bheight%3A26px%3Bbackground%3A%23161514%3B-webkit-mask%3Avar(--bz-i)%20center%2Fcontain%20no-repeat%3Bmask%3Avar(--bz-i)%20center%2Fcontain%20no-repeat%7D.bz-card-icon--dark%7Bbackground%3A%23161514%7D.bz-card-icon--dark%3A%3Abefore%7Bbackground%3A%23ffff00%7D.bz-card-icon--inv%7Bbackground%3A%232d2c2a%7D.bz-card-icon--inv%3A%3Abefore%7Bbackground%3A%23ffff00%7Dp%3Ahas(%3E.bz-card-icon)%7Bpadding-bottom%3A0!important%3Bmargin-bottom%3A0!important%7D.bz-ci-search%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Ccircle%2520cx%253D'11'%2520cy%253D'11'%2520r%253D'8'%2520%252F%253E%253Cpath%2520d%253D'm21%252021-4.3-4.3'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-target%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Ccircle%2520cx%253D'12'%2520cy%253D'12'%2520r%253D'10'%2520%252F%253E%253Ccircle%2520cx%253D'12'%2520cy%253D'12'%2520r%253D'6'%2520%252F%253E%253Ccircle%2520cx%253D'12'%2520cy%253D'12'%2520r%253D'2'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-gem%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Cpath%2520d%253D'M6%25203h12l4%25206-10%252013L2%25209Z'%2520%252F%253E%253Cpath%2520d%253D'M11%25203%25208%25209l4%252013%25204-13-3-6'%2520%252F%253E%253Cpath%2520d%253D'M2%25209h20'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-telescope%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Cpath%2520d%253D'm10.065%252012.493-6.18%25201.318a.934.934%25200%25200%25201-1.108-.702l-.537-2.15a1.07%25201.07%25200%25200%25201%2520.691-1.265l13.504-4.44'%2520%252F%253E%253Cpath%2520d%253D'm13.56%252011.747%25204.332-.924'%2520%252F%253E%253Cpath%2520d%253D'm16%252021-3.105-6.21'%2520%252F%253E%253Cpath%2520d%253D'M16.485%25205.94a2%25202%25200%25200%25201%25201.455-2.425l1.09-.272a1%25201%25200%25200%25201%25201.212.727l1.515%25206.06a1%25201%25200%25200%25201-.727%25201.213l-1.09.272a2%25202%25200%25200%25201-2.425-1.455z'%2520%252F%253E%253Cpath%2520d%253D'm6.158%25208.633%25201.114%25204.456'%2520%252F%253E%253Cpath%2520d%253D'm8%252021%25203.105-6.21'%2520%252F%253E%253Ccircle%2520cx%253D'12'%2520cy%253D'13'%2520r%253D'2'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-network%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Crect%2520x%253D'16'%2520y%253D'16'%2520width%253D'6'%2520height%253D'6'%2520rx%253D'1'%2520%252F%253E%253Crect%2520x%253D'2'%2520y%253D'16'%2520width%253D'6'%2520height%253D'6'%2520rx%253D'1'%2520%252F%253E%253Crect%2520x%253D'9'%2520y%253D'2'%2520width%253D'6'%2520height%253D'6'%2520rx%253D'1'%2520%252F%253E%253Cpath%2520d%253D'M5%252016v-3a1%25201%25200%25200%25201%25201-1h12a1%25201%25200%25200%25201%25201%25201v3'%2520%252F%253E%253Cpath%2520d%253D'M12%252012V8'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-file-check%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Cpath%2520d%253D'M15%25202H6a2%25202%25200%25200%25200-2%25202v16a2%25202%25200%25200%25200%25202%25202h12a2%25202%25200%25200%25200%25202-2V7Z'%2520%252F%253E%253Cpath%2520d%253D'M14%25202v4a2%25202%25200%25200%25200%25202%25202h4'%2520%252F%253E%253Cpath%2520d%253D'm9%252015%25202%25202%25204-4'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-calendar-days%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Cpath%2520d%253D'M8%25202v4'%2520%252F%253E%253Cpath%2520d%253D'M16%25202v4'%2520%252F%253E%253Crect%2520width%253D'18'%2520height%253D'18'%2520x%253D'3'%2520y%253D'4'%2520rx%253D'2'%2520%252F%253E%253Cpath%2520d%253D'M3%252010h18'%2520%252F%253E%253Cpath%2520d%253D'M8%252014h.01'%2520%252F%253E%253Cpath%2520d%253D'M12%252014h.01'%2520%252F%253E%253Cpath%2520d%253D'M16%252014h.01'%2520%252F%253E%253Cpath%2520d%253D'M8%252018h.01'%2520%252F%253E%253Cpath%2520d%253D'M12%252018h.01'%2520%252F%253E%253Cpath%2520d%253D'M16%252018h.01'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-file-text%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Cpath%2520d%253D'M15%25202H6a2%25202%25200%25200%25200-2%25202v16a2%25202%25200%25200%25200%25202%25202h12a2%25202%25200%25200%25200%25202-2V7Z'%2520%252F%253E%253Cpath%2520d%253D'M14%25202v4a2%25202%25200%25200%25200%25202%25202h4'%2520%252F%253E%253Cpath%2520d%253D'M10%25209H8'%2520%252F%253E%253Cpath%2520d%253D'M16%252013H8'%2520%252F%253E%253Cpath%2520d%253D'M16%252017H8'%2520%252F%253E%253C%252Fsvg%253E%22)%7D.bz-ci-repeat%7B--bz-i%3Aurl(%22data%3Aimage%2Fsvg%2Bxml%2C%253Csvg%2520xmlns%253D'http%253A%252F%252Fwww.w3.org%252F2000%252Fsvg'%2520viewBox%253D'0%25200%252024%252024'%2520fill%253D'none'%2520stroke%253D'black'%2520stroke-width%253D'1.6'%2520stroke-linecap%253D'round'%2520stroke-linejoin%253D'round'%253E%253Cpath%2520d%253D'm17%25202%25204%25204-4%25204'%2520%252F%253E%253Cpath%2520d%253D'M3%252011v-1a4%25204%25200%25200%25201%25204-4h14'%2520%252F%253E%253Cpath%2520d%253D'm7%252022-4-4%25204-4'%2520%252F%253E%253Cpath%2520d%253D'M21%252013v1a4%25204%25200%25200%25201-4%25204H3'%2520%252F%253E%253C%252Fsvg%253E%22)%7D%3C%2Fstyle%3E%3Cstyle%20id%3D%22bz-hero-fit%22%3E%23overview%20.nectar-split-heading%20h1%7Bmax-width%3A860px!important%3Btext-wrap%3Abalance%7D%40media(max-width%3A999px)%7B%23overview%20.nectar-split-heading%20h1%7Bmax-width%3A100%25!important%3Bfont-size%3Amin(47px%2C5vw)!important%3Bline-height%3A1.15!important%7D%7D%40media(max-width%3A690px)%7B%23overview%20.nectar-split-heading%20h1%7Bfont-size%3Amin(44px%2C7.4vw)!important%7D%7D%3C%2Fstyle%3E%3Cscript%20type%3D%22application%2Fld%2Bjson%22%20id%3D%22bz-ld%22%3E%7B%22%40context%22%3A%22https%3A%2F%2Fschema.org%22%2C%22%40graph%22%3A%5B%7B%22%40type%22%3A%22Service%22%2C%22%40id%22%3A%22https%3A%2F%2Fbernard.digital%2Fen%2Fservices%2Fcontent-strategy%2F%23service%22%2C%22name%22%3A%22Content-Strategie%22%2C%22serviceType%22%3A%22Content-Strategie%22%2C%22url%22%3A%22https%3A%2F%2Fbernard.digital%2Fen%2Fservices%2Fcontent-strategy%2F%22%2C%22description%22%3A%22Content%20strategy%20with%20topic%20universe%2C%20hub%20structure%2C%20editorial%20plan%20and%20complete%20briefs%20for%20content%20that%20ranks%20and%20gets%20cited%20by%20AI%20systems.%22%2C%22provider%22%3A%7B%22%40type%22%3A%22ProfessionalService%22%2C%22%40id%22%3A%22https%3A%2F%2Fbernard.digital%2F%23business%22%2C%22name%22%3A%22Bernard%20Zitzer%20-%20SEO%20consultant%22%2C%22url%22%3A%22https%3A%2F%2Fbernard.digital%2Fen%2F%22%7D%2C%22areaServed%22%3A%5B%7B%22%40type%22%3A%22City%22%2C%22name%22%3A%22Berlin%22%7D%2C%7B%22%40type%22%3A%22Country%22%2C%22name%22%3A%22Deutschland%22%7D%2C%7B%22%40type%22%3A%22Country%22%2C%22name%22%3A%22%C3%96sterreich%22%7D%2C%7B%22%40type%22%3A%22Country%22%2C%22name%22%3A%22Schweiz%22%7D%5D%2C%22offers%22%3A%5B%7B%22%40type%22%3A%22Offer%22%2C%22name%22%3A%22Content-Strategie%22%2C%22priceSpecification%22%3A%7B%22%40type%22%3A%22PriceSpecification%22%2C%22minPrice%22%3A4000%2C%22priceCurrency%22%3A%22EUR%22%7D%7D%2C%7B%22%40type%22%3A%22Offer%22%2C%22name%22%3A%22Ongoing%20support%20(Done%20with%20You)%22%2C%22priceSpecification%22%3A%7B%22%40type%22%3A%22UnitPriceSpecification%22%2C%22minPrice%22%3A1600%2C%22priceCurrency%22%3A%22EUR%22%2C%22unitText%22%3A%22Monat%22%7D%7D%2C%7B%22%40type%22%3A%22Offer%22%2C%22name%22%3A%22Ongoing%20support%20(Done%20for%20You)%22%2C%22priceSpecification%22%3A%7B%22%40type%22%3A%22UnitPriceSpecification%22%2C%22minPrice%22%3A3000%2C%22priceCurrency%22%3A%22EUR%22%2C%22unitText%22%3A%22Monat%22%7D%7D%5D%7D%2C%7B%22%40type%22%3A%22FAQPage%22%2C%22%40id%22%3A%22https%3A%2F%2Fbernard.digital%2Fen%2Fservices%2Fcontent-strategy%2F%23faq%22%2C%22url%22%3A%22https%3A%2F%2Fbernard.digital%2Fen%2Fservices%2Fcontent-strategy%2F%22%2C%22inLanguage%22%3A%22de%22%2C%22mainEntity%22%3A%5B%7B%22%40type%22%3A%22Question%22%2C%22name%22%3A%22Do%20you%20write%20the%20texts%20yourself%3F%22%2C%22acceptedAnswer%22%3A%7B%22%40type%22%3A%22Answer%22%2C%22text%22%3A%22With%20Done%20with%20You%20your%20team%20writes%20from%20my%20briefs.%20With%20Done%20for%20You%20the%20first%20version%20is%20created%20with%20my%20AI%20agents%2C%20I%20edit%20it%20and%20you%20approve.%22%7D%7D%2C%7B%22%40type%22%3A%22Question%22%2C%22name%22%3A%22Can%20AI-written%20texts%20rank%20at%20all%3F%22%2C%22acceptedAnswer%22%3A%7B%22%40type%22%3A%22Answer%22%2C%22text%22%3A%22With%20texts%20written%20only%20by%20AI%2C%20rarely.%20With%20texts%20that%20contain%20your%20own%20experience%2C%20your%20own%20data%20and%20a%20point%20of%20view%2C%20yes.%20AI%20speeds%20up%20research%20and%20drafting%2C%20the%20substance%20comes%20from%20people.%20One%20exception%20is%20programmatic%20SEO%3A%20when%20texts%20have%20little%20editorial%20and%20mainly%20descriptive%20purpose%2C%20for%20example%20stock%20prices%2C%20weather%20data%20or%20other%20datasets%2C%20automatically%20generated%20pages%20can%20rank%20very%20well.%22%7D%7D%2C%7B%22%40type%22%3A%22Question%22%2C%22name%22%3A%22What%20is%20a%20content%20brief%3F%22%2C%22acceptedAnswer%22%3A%7B%22%40type%22%3A%22Answer%22%2C%22text%22%3A%22A%20complete%20spec%20for%20one%20page%3A%20keyword%2C%20search%20intent%2C%20snippet%2C%20outline%20and%20the%20facts%20that%20must%20be%20included.%20With%20it%2C%20any%20good%20writer%20can%20write%20without%20follow-up%20questions.%22%7D%7D%2C%7B%22%40type%22%3A%22Question%22%2C%22name%22%3A%22How%20much%20content%20do%20I%20need%3F%22%2C%22acceptedAnswer%22%3A%7B%22%40type%22%3A%22Answer%22%2C%22text%22%3A%22That%20depends%20on%20your%20market%20and%20the%20competition.%20The%20strategy%20shows%20which%20topics%20come%20first%20and%20how%20many%20pages%20a%20topic%20really%20needs.%22%7D%7D%2C%7B%22%40type%22%3A%22Question%22%2C%22name%22%3A%22What%20does%20a%20content%20strategy%20cost%3F%22%2C%22acceptedAnswer%22%3A%7B%22%40type%22%3A%22Answer%22%2C%22text%22%3A%22From%20%E2%82%AC4%2C000%20one-off%2C%20including%20three%20briefs.%20Ongoing%20support%20is%20available%20from%20%E2%82%AC1%2C600%20per%20month%2C%20Done%20for%20You%20from%20%E2%82%AC3%2C000%20per%20month.%22%7D%7D%5D%7D%5D%7D%3C%2Fscript%3E%3Cstyle%20id%3D%22bz-ic%22%3E.bz-ic%20h2%7Bposition%3Arelative%3Bpadding-top%3A74px!important%7D.bz-ic%20h2%3A%3Abefore%7Bcontent%3A%22%22%3Bposition%3Aabsolute%3Bleft%3A0%3Btop%3A0%3Bwidth%3A52px%3Bheight%3A52px%3Bborder-radius%3A4px%3Bbackground%3A%23f4f2ef%7D.bz-ic%20h2%3A%3Aafter%7Bcontent%3A%22%22%3Bposition%3Aabsolute%3Bleft%3A13px%3Btop%3A13px%3Bwidth%3A26px%3Bheight%3A26px%3Bbackground%3A%23161514%3B-webkit-mask%3Avar(--bz-i)%20center%2Fcontain%20no-repeat%3Bmask%3Avar(--bz-i)%20center%2Fcontain%20no-repeat%7D.bz-ic--dark%20h2%3A%3Abefore%7Bbackground%3A%23161514%7D.bz-ic--dark%20h2%3A%3Aafter%7Bbackground%3A%23ffff00%7D.bz-ic--inv%20h2%3A%3Abefore%7Bbackground%3A%232d2c2a%7D.bz-ic--inv%20h2%3A%3Aafter%7Bbackground%3A%23ffff00%7D%3C%2Fstyle%3E%3Cstyle%20id%3D%22bz-h-fit%22%3E.nectar-responsive-text%5Bdata-inherit-heading-family%3D%22h1%22%5D%7Bmax-width%3A940px!important%3Btext-wrap%3Abalance%7D.nectar-split-heading%20h2%7Btext-wrap%3Abalance%7D.nectar-split-heading%5Bdata-align%3D%22center%22%5D%20h2%7Btext-align%3Acenter%7D%40media(max-width%3A690px)%7B.nectar-responsive-text%5Bdata-inherit-heading-family%3D%22h1%22%5D%3Ep%7Bfont-size%3Amin(41px%2C7.2vw)!important%3Bline-height%3A1.16!important%7D.nectar-split-heading%5Bdata-align%3D%22center%22%5D%20h2%7Bfont-size%3Amin(32px%2C6.6vw)!important%3Bline-height%3A1.2!important%7D%7D%3C%2Fstyle%3E%3Cstyle%20id%3D%22bz-rv-css%22%3Ehtml.bz-rv%20%5Bdata-bz-rv%5D%7Bopacity%3A0%3Btransform%3AtranslateY(50px)%3Bwill-change%3Aopacity%2Ctransform%7Dhtml.bz-rv%20%5Bdata-bz-rv%5D.bz-in%7Bopacity%3A1%3Btransform%3Anone%3Btransition%3Aopacity%201s%20cubic-bezier(.25%2C1%2C.5%2C1)%20var(--bz-d%2C0ms)%2Ctransform%201s%20cubic-bezier(.25%2C1%2C.5%2C1)%20var(--bz-d%2C0ms)%7D%40media%20print%7Bhtml.bz-rv%20%5Bdata-bz-rv%5D%7Bopacity%3A1!important%3Btransform%3Anone!important%7D%7D%3C%2Fstyle%3E%3Cscript%20id%3D%22bz-rv-js%22%3E(function()%7Bvar%20d%3Ddocument%2Ch%3Dd.documentElement%2Cb%3Dd.body%2Cw%3Dwindow%3Bif(!('IntersectionObserver'%20in%20w)%7C%7Ch.classList.contains('bz-rv'))return%3Bif(w.matchMedia%26%26w.matchMedia('(prefers-reduced-motion%3A%20reduce)').matches)return%3Bif(b%26%26b.getAttribute('data-m-animate')!%3D%3D'1'%26%26%2FAndroid%7CiPod%7CiPhone%7CiPad%7CBlackBerry%7CIEMobile%7COpera%20Mini%2F.test(navigator.userAgent))return%3Bvar%20S%3D'.bz-more__head%2C.bz-more__grid%3Ea%2C.bz-cases%3E.bz-case%2C.bz-layer__top%2C.bz-layer__join%2C.bz-layer__pillar%2C.bz-layer__base%2C.bz-offer%3E*%2C.bz-ai__chat%2C.bz-ai__metrics%3Eli%2C.bz-proj%3E*'%3Bfunction%20init()%7Bvar%20els%3D%5B%5D.slice.call(d.querySelectorAll(S))%3B%5B%5D.forEach.call(d.querySelectorAll('.wpb_raw_html%20.wpb_wrapper%3E%5Bclass%5E%3D%22bz-%22%5D')%2Cfunction(r)%7Bif(!r.querySelector(S))els.push(r)%7D)%3Bif(!els.length)return%3Bels.forEach(function(e)%7Be.setAttribute('data-bz-rv'%2C'')%7D)%3Bh.classList.add('bz-rv')%3Bvar%20io%3Dnew%20IntersectionObserver(function(en)%7Bvar%20n%3D0%3Ben.forEach(function(x)%7Bif(!x.isIntersecting%26%26x.boundingClientRect.top%3E%3D0)return%3Bvar%20e%3Dx.target%2Cdl%3DMath.min(n%2B%2B%2C5)*125%3Bio.unobserve(e)%3Be.style.setProperty('--bz-d'%2Cdl%2B'ms')%3Be.classList.add('bz-in')%3BsetTimeout(function()%7Be.removeAttribute('data-bz-rv')%3Be.classList.remove('bz-in')%3Be.style.removeProperty('--bz-d')%7D%2C1100%2Bdl)%7D)%7D%2C%7BrootMargin%3A'0px%200px%20-12%25%200px'%2Cthreshold%3A0%7D)%3Bels.forEach(function(e)%7Bio.observe(e)%7D)%7Dif(d.readyState%3D%3D%3D'loading')d.addEventListener('DOMContentLoaded'%2Cinit)%3Belse%20init()%7D)()%3B%3C%2Fscript%3E%3Cstyle%20id%3D%22bz-hero-top%22%3E%23overview%7Bpadding-top%3A16px!important%7D%40media(max-width%3A690px)%7B%23overview%7Bpadding-top%3A12px!important%7D%7D%3C%2Fstyle%3E[\/vc_raw_html][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_section type=”full_width_background” text_color=”dark” top_padding=”10%” constrain_group_1=”yes” bottom_padding=”6%” row_border_radius=”none” row_border_radius_applies=”bg” content_layout=”default” advanced_gradient_display_type=”linear” top_padding_tablet=”12%” top_padding_phone=”50px”][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_tablet=”15%” constrain_group_4=”yes” right_padding_tablet=”15%” left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible”…<\/p>\n","protected":false},"author":2,"featured_media":11976,"parent":10426,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_wp_convertkit_post_meta":{"form":"-1","landing_page":"0","tag":"0","restrict_content":"0"},"footnotes":""},"class_list":["post-11977","page","type-page","status-publish","has-post-thumbnail"],"yoast_head":"\nContent Strategy: Content That Ranks and Gets Cited<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bernard.digital\/en\/services\/content-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Content Strategy: Content That Ranks and Gets Cited\" \/>\n<meta property=\"og:description\" content=\"[vc_section type=”full_width_background” text_color=”dark” top_padding=”10%” constrain_group_1=”yes” bottom_padding=”6%” row_border_radius=”none” row_border_radius_applies=”bg” content_layout=”default” advanced_gradient_display_type=”linear” top_padding_tablet=”12%” top_padding_phone=”50px”][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_tablet=”15%” constrain_group_4=”yes” right_padding_tablet=”15%” left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible”...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bernard.digital\/en\/services\/content-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"bernard.digital\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-06T08:45:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bernard.digital\/wp-content\/uploads\/2026\/10\/og-leistungen-content-strategie.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"27 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/\",\"url\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/\",\"name\":\"Content Strategy: Content That Ranks and Gets Cited\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bernard.digital\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/og-leistungen-content-strategie.jpg\",\"datePublished\":\"2026-10-29T08:38:07+00:00\",\"dateModified\":\"2026-11-06T08:45:47+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/#primaryimage\",\"url\":\"https:\\\/\\\/bernard.digital\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/og-leistungen-content-strategie.jpg\",\"contentUrl\":\"https:\\\/\\\/bernard.digital\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/og-leistungen-content-strategie.jpg\",\"width\":1200,\"height\":630,\"caption\":\"Content-Strategie: Inhalte, die ranken und zitiert werden\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/content-strategy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start\",\"item\":\"https:\\\/\\\/bernard.digital\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Services\",\"item\":\"https:\\\/\\\/bernard.digital\\\/en\\\/services\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Content Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bernard.digital\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/bernard.digital\\\/en\\\/\",\"name\":\"bernard.digital\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bernard.digital\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Content Strategy: Content That Ranks and Gets Cited","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bernard.digital\/en\/services\/content-strategy\/","og_locale":"en_US","og_type":"article","og_title":"Content Strategy: Content That Ranks and Gets Cited","og_description":"[vc_section type=”full_width_background” text_color=”dark” top_padding=”10%” constrain_group_1=”yes” bottom_padding=”6%” row_border_radius=”none” row_border_radius_applies=”bg” content_layout=”default” advanced_gradient_display_type=”linear” top_padding_tablet=”12%” top_padding_phone=”50px”][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_tablet=”15%” constrain_group_4=”yes” right_padding_tablet=”15%” left_padding_phone=”0″ constrain_group_6=”yes” right_padding_phone=”0″ text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible”...","og_url":"https:\/\/bernard.digital\/en\/services\/content-strategy\/","og_site_name":"bernard.digital","article_modified_time":"2026-11-06T08:45:47+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/bernard.digital\/wp-content\/uploads\/2026\/10\/og-leistungen-content-strategie.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"27 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bernard.digital\/en\/services\/content-strategy\/","url":"https:\/\/bernard.digital\/en\/services\/content-strategy\/","name":"Content Strategy: Content That Ranks and Gets Cited","isPartOf":{"@id":"https:\/\/bernard.digital\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bernard.digital\/en\/services\/content-strategy\/#primaryimage"},"image":{"@id":"https:\/\/bernard.digital\/en\/services\/content-strategy\/#primaryimage"},"thumbnailUrl":"https:\/\/bernard.digital\/wp-content\/uploads\/2026\/10\/og-leistungen-content-strategie.jpg","datePublished":"2026-10-29T08:38:07+00:00","dateModified":"2026-11-06T08:45:47+00:00","breadcrumb":{"@id":"https:\/\/bernard.digital\/en\/services\/content-strategy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bernard.digital\/en\/services\/content-strategy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bernard.digital\/en\/services\/content-strategy\/#primaryimage","url":"https:\/\/bernard.digital\/wp-content\/uploads\/2026\/10\/og-leistungen-content-strategie.jpg","contentUrl":"https:\/\/bernard.digital\/wp-content\/uploads\/2026\/10\/og-leistungen-content-strategie.jpg","width":1200,"height":630,"caption":"Content-Strategie: Inhalte, die ranken und zitiert werden"},{"@type":"BreadcrumbList","@id":"https:\/\/bernard.digital\/en\/services\/content-strategy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start","item":"https:\/\/bernard.digital\/en\/"},{"@type":"ListItem","position":2,"name":"Services","item":"https:\/\/bernard.digital\/en\/services\/"},{"@type":"ListItem","position":3,"name":"Content Strategy"}]},{"@type":"WebSite","@id":"https:\/\/bernard.digital\/en\/#website","url":"https:\/\/bernard.digital\/en\/","name":"bernard.digital","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bernard.digital\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/pages\/11977","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/comments?post=11977"}],"version-history":[{"count":8,"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/pages\/11977\/revisions"}],"predecessor-version":[{"id":12562,"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/pages\/11977\/revisions\/12562"}],"up":[{"embeddable":true,"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/pages\/10426"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/media\/11976"}],"wp:attachment":[{"href":"https:\/\/bernard.digital\/en\/wp-json\/wp\/v2\/media?parent=11977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}