About GEO, i.e. brand visibility in ChatGPT, Gemini, Perplexity and Google AI Overviews, about vibe coding in marketing and about the overlap of both. Classic SEO and custom topics are possible too.
Speaker on GEO and vibe coding: built live, not just explained.
Placetel, Nextbike, Laudo & co. trust me
Your audience understands how brands become visible in ChatGPT and co. And sees live how a marketer builds the tools for it himself.
Conferences and references






There’s enough theory. Here we build.
I’m a marketer, not a developer, and still build my own tools with AI. So I don’t just explain GEO: I show on stage how I put it into practice with tools I built myself.
Live demo instead of slides
I show tools I built myself with AI, right on stage. Your audience sees how it works, not just that it works.
I come from marketing, not development. That’s how I explain things: without jargon, with examples from real projects.
Actionable by Monday
Every talk ends with concrete next steps. Your audience takes away approaches it can try on Monday.
What I have built myself.
Websites and tools I built with AI and show on stage. Plus the domain generator here on this website. The visitor numbers of the last 30 days come from Vercel Web Analytics.

doener.io
Honest döner reviews with photos: shops are rated on bread, meat and sauce.

wahlergebnisse.io
Polls, election results and forecasts: open, true to sources, updated daily.

kywrd.ai
The SEO teammate your website never had: my client interface for SEO and GEO.
- 1Reads the search data at night
- 2Prepares the fix
- 3You approve
- 4Goes live
What I talk about.
I adapt every topic to your audience, your industry and your format.
- New search, new tools: GEO meets vibe codingKeynote · Why visibility in AI answers needs new tools and how marketers build them themselves instead of waiting for IT.
- From prompt to GEO toolLive demo · Step by step from a prompt to a small tool that checks how a brand shows up in ChatGPT, Gemini and Perplexity.
- GEO for decision-makers: how brands end up in AI answersTalk · What GEO is, how it differs from classic SEO and which course marketing and management should set now.
- Building your own marketing tools without a dev teamTalk · How I built a domain generator, automated client reports and my own second brain with AI. And what your audience can take from it.
- From SEO manager to builder: what AI changes in marketingPanel · A conversation about new roles in marketing when SEO knowledge and self-built AI tools come together in one person.
- Custom topicBy arrangement · If your event has its own focus, such as classic SEO or content strategy, we develop the topic in a prep call.
Formats for your stage.
Main hall, conference track or internal offsite: we agree on length and flow together.
Keynote
A clear impulse to open or close your event. I connect the changes in AI search with examples that stick.
Talk with live demo
I show on stage how I build tools with AI and use them for GEO. Fits expert tracks and teams who want to act right away.
Panel or fireside chat
I bring hands-on practice from SEO, GEO and vibe coding into your discussion: as a panel guest or in conversation with your moderator.
Who’s on stage.
A marketer who builds instead of just talking about it.

Your speaker
Bernard Zitzer
I’m an SEO and GEO consultant from Berlin, have worked as an SEO manager for over 12 years and have been independent since 2016. In that time Placetel grew from 11,000 to 135,000 organic clicks per month. Today I spend a large part of my time vibe coding: I build my tools myself, from the domain generator to automated client reports.
- SEO manager for 12+ years
- Independent since 2016
- Certified trainer: Train the Trainer, Success Resources
- Lecturer at AFS Akademie
- Speaker: SEO Campixx, OMT
More about meLecturer profile at AFS AkademieInterview at AFS Akademie
Past appearances.
From SEO conferences to universities, foundations and chambers.
- SEO CampixxTalk: “Google Discover: the search before the search”
- OMTTalk: “Google Discover: a milestone?”
- AFS Akademie für SuchmaschinenoptimierungLecturer for keyword research and keyword tools
- Konrad Adenauer Foundation, Zeppelin University, Cologne Chamber of CraftsSeminars and workshops on SEO and online marketing
Let’s talk about your event.
Send me a short note on when, where and for whom you’re planning. I’ll get back with a proposal for topic and format.
What you get
A talk prepared for your audience.
- Briefing call before the eventWe clarify audience, goal and setting. So the talk fits your programme.Core
- Talk tailored to your audienceI adapt examples and depth to industry and prior knowledge. No standard slides.Core
Included, at no extra cost
- Live-DemoWhere it fits, I show tools I built myself with AI.Bonus
- Slides and links afterwardsSo your audience can keep going after the event.Bonus
Fee
on request
Send me date, location, format and audience. You’ll get a quote.
Formats
Keynote, talk, panelIn German or English, on site or remote.
Frequently asked questions about talks
Do you also speak in English and remotely?
Yes. I give talks in German and English, on site or joining remotely.
How early should we ask?
Ideally as soon as your date is set. Then there’s enough time for the briefing and adapting to your audience.
What does a talk cost?
I share my fee on request. Just send me date, location, format and audience.
Instead of a talk, is a workshop for our team possible?
Yes. For in-house teams there is the SEO and GEO workshop: a full day (seven hours), on site or remote. To the SEO workshop in Berlin
What do you need technically for a live demo?
A projector or screen for my laptop and stable internet. Everything else we clarify in the briefing call.
Intro call
