Germany’s leading cloud phone system. 3,000+ rankings in the top 3, incl. “VoIP-Anbieter”.
SEO & GEO consulting: Done with You or Done for You.
Placetel, Nextbike, Laudo & co. trust me
I advise your team. Or I implement for you with AI agents. Either way the goal is the same: market leadership in Google, ChatGPT & co.
12+ years of SEO for






Three pillars, one layer.
Search, content and reputation carry your visibility. GEO sits on top as a layer and uses all three.
GEO: visible in ChatGPT, Gemini and Perplexity.
AI systems build their answers from what they find about your brand: on Google, in your content and in what others write about you. GEO is not a fourth pillar but the layer above all three. It turns rankings, content and reputation into a recommendation.
GEO consultingSearch
More visitors and customers from Google, for the long term. Strategy, keyword universe, site structure and prioritisation: you always know which next step has the biggest lever.
SEO consultingContent
The right content at the right time. Content strategy, briefs and an editorial plan for content that convinces users and gets cited.
Content strategyReputation
What is said about your brand decides whether people and AI systems trust you. Reviews, mentions and PR build your reputation where customers and models look things up.
Reputation ManagementTwo ways: Done with You or Done for You.
The strategy always comes from me. The difference is who implements it.
You have a marketing team that can implement. I bring strategy, priorities and quality control: in fixed sessions, with clear tasks for your team. I stay your sparring partner until the results are there. Here is how SEO sparring for in-house teams works.
You lack time or people. Then I take over the implementation: AI agents handle analyses, briefs, drafts and reporting. I steer, review and own the result. You approve. Here is how ongoing SEO management works.
Overview
Which service fits you?
The strategy always comes from me. The difference is who implements and how often we work together.
| Service | Who implements | Rhythm | Price |
|---|---|---|---|
| SEO Sparring | Your team, I steer | ongoing, cancellable monthly | from €1,600 / month |
| Ongoing SEO management | Me, you sign off | ongoing, cancellable monthly | from €3,000 / month |
| GEO Consulting | Your team or me | ongoing, cancellable monthly | from €1,900 / month |
| SEO Strategy | I plan, your team implements | one-off | from €4,000 |
| Relaunch support | Your team or agency, I check | one-off | from €2,400 |
| SEO Workshop | Your team learns, I lead | one-off, one day | from €1,500 |
| GEO Audit | Me | one-off, within 48 hours | free |
GEO done for you from €4,800 per month. Content strategy and reputation management are not separate formats but two of the three pillars: they run within each of these services. All prices are fixed prices.
What AI agents take over. And what they don’t.
AI makes good work faster, but not good on its own. That is why it is clearly defined who does what.
What agents do
Analyse search data every night. Measure AI visibility and mentions. Create briefs, outlines and first drafts. Update existing pages, suggest FAQs, metadata and internal links. Write reports.
What stays human
Strategy and positioning. Your own experience, your own data, your own opinion: everything AI cannot invent and that Google and ChatGPT both reward. Case studies, testimonials, PR and relationships.
The rule
Nothing goes live that no human has read. AI speeds up the work, the responsibility stays with us: with you for the approval, with me for the result.
How a piece of content is made
- Topic and point of viewWhat do we want to say, to whom, and why us?Human
- Research and draftData, audience questions, outline, first version.Agent
- Experience and reviewOwn examples, numbers and quotes. Fact check.Human
- ApprovalYou read and approve. Nothing happens before that.You
- Live and measurementPublish, track rankings and AI mentions.Agent
How working together starts.
Three steps from the first call to ongoing work.
01
Intro call
In 30 minutes we clarify where your brand stands, what market leadership means in your category and whether we are a fit.
02
Analysis & strategy
The kickoff: status quo, competition, keyword and prompt universe, priorities. It ends with a roadmap that your team or I implement.
03
Implementation
Done with You or Done for You: continuous work on search, content and reputation, with fixed sessions and measurable goals.
Agency or consultant?
Both can work. The difference is who really knows your brand and what you pay for.
Market prices: Ahrefs estimate for the DACH region, July 2026. The agency description is a generalisation; there are good agencies too, of course.
Packages and prices.
Every engagement starts with analysis and strategy. Then you decide how to continue.
Analysis & strategy
The kickoff: audit, competitor and potential analysis, strategy and roadmap.
SEO one-off from €4,000
Included in the kickoff month for GEO
Done with You
Two 90-minute sessions per month: strategy, priorities, sparring and quality control for your team.
SEO from €1,600/month
GEO from €1,900/month
Done for You
Implementation by me and my AI agents: analyses, briefs, content and reporting. You approve.
SEO from €3,000/month
GEO from €4,800/month
Numbers, not claims.
Two examples from long-term work together.
“With Bernard we got to the top, and with him we will stay at the top.”
Michael Raussen, Head of Marketing, Placetel
Placetel
12

more organic clicks for Placetel: from 11,000 to 135,000 per month
Nextbike
Europe’s largest bike-sharing system. 255 rankings in the top 3, incl. “Fahrradverleih Berlin”.
6

more organic clicks for Nextbike: from 8,000 to 50,000 per month
Results
My clients’ visibility, month by month.
What my clients say
Frequently asked questions about working together
What is the difference between Done with You and Done for You?
With Done with You, your team implements and I lead: with strategy, priorities and quality control. With Done for You, I also take over the implementation, supported by AI agents. You only approve.
Do you write content with AI?
Agents handle research, outlines and first drafts. Point of view, experience, numbers and approval come from people. Nothing goes live that nobody has read.
What does working together cost?
SEO: analysis and strategy from €4,000 one-off, depending on the size of the website and market, ongoing from €1,600 per month (Done with You) or from €3,000 (Done for You). GEO builds on SEO and also measures the AI channels: from €1,900 per month, cancellable monthly, Done for You from €4,800. I work with fixed prices instead of hours: you know the cost upfront.
How fast will I see results?
SEO and GEO are long-term channels. First movement usually shows after a few months. Market leadership is not built in a quarter: I have worked with Placetel for ten years.
Why do you only work with 5+1 clients at a time?
Rather than doing average work for many clients, I want to achieve extraordinary results for a few. That only works if every client gets the attention they need. That is why I work with at most five ongoing clients, plus one project client, for example for an audit or a relaunch.
Intro call
